Sunday, July 12, 2009

GM Changing logo to Green

"According to MSNBC, GM is considering (nothing decided yet) changing the background color of its logo from blue to green. Literally, I don't think it would be possible to change GM in a more superficial way than that. It would almost be the textbook definition of greenwashing. Come on GM, let your actions speak for themselves. If you want to be seen as greener, you have to earn it. No logo change is going to accomplish that."

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